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Our Story

Treasure Wines began in 2010 when an idea turned into reality.  Patricia Klitzke Novosel had a dream to become a Napa wine producer, after a long career consulting in the consumer products sector.  She teamed with Mark Person, a business owner for thirty years, who also had a passion for the wine business.  Mark’s son, Daniel, graduated from UC Davis with a degree in oenology and viticulture.  Daniel was so highly regarded in the program at UC Davis, that he was the only student chosen for an internship with the ultra premium winery, Le Domaine de la Romanee-Conti in Vosne-Romanee, France.  After his experience at Romanee-Conti, as well as an internship in New Zealand, Daniel returned to Napa with some of the best training from premier wine producers and continues to develop as one of the best young winemakers in the Valley.

Treasure focuses on premium quality and only buys the grapes that meet our high standards.  We buy new French oak barrels each year to age the wine.  Under Daniel's direction as our winemaker, Treasure produces premium wine using old world processes.   Treasure did its inaugural bottling of its 2010 Cabernet Sauvignon on September 5th, 2012 and began distribution in April, 2013.

Wine is to be shared and enjoyed –that’s why we created Treasure.

Treasure the moment….Treasure Wines!